3.More research into logos

You now need to look at logos for companies like the one you have chosen - follow instructions on slides below:

Do this bit on paper by hand:

2.Researching what makes a good website

For this you will need to open a new document - I suggest using PowerPoint slides.

Follow instructions and examples given on copies of lesson PowerPoint slides made below:

NOTE: make sure you are searching for businesses like the one you are working with - nail salons or companies which offer sporting (party) packages for young people.

Finally - go back to the word doc you started with (1st blog post) and answer the following beneath the table you created:

Research into Design

I have looked at a number of websites to understand the conventions of how they are designed. From my research I would include the following on any website I designed:

Answer here - list or spider diagram

I then looked specifically at websites for businesses similar to the one you would want.

Answer the following (the more detail you give the higher you’ll get):

*  What features did you like / dislike on each sites?

*  Which site was best and why?

*  Which site was the least effective in your opinion?  How could it have been improved?

*  What do you now intend to produce: explain that you’ll do ... a home Page + pages for ...(state what)

*  Are there any constraints* to think about in creating your chosen asset?

*a constraint is a potential problem

1. Choose your brief

READ ME CAREFULLY BEFORE YOU START!

NOTE: Advice and comments will be in red - read what you are asked to do carefully - put into your own words as much as possible - be detailed.  Set out as professionally as you can - imagine you are presenting a report to the company you choose, that may lead to you getting a job.  Put your name on every page you create.

If you wish to send work by e-mail for me to check and print send to mrsbirdinschool@sky.com 

For your information, this is the criteria on which you are being marked:

Name:________________________________________ Form: _____

Unit 01 Originate ideas in response to an interactive media design brief

(L/504/0729)  Assessment criteria (highlight):

AO1: Identify the requirements of a design brief and terminology in an interactive media environment 

AO2: Give egs of a range of ideas and solutions in the context of the interactive media design brief

AO3: Explain the development of ideas

AO4: Select ideas in response to feedback, external factors and evaluation of own work

AO5: Communicate chosen ideas effectively

AO6: Illustrate the flow of an interactive idea

AO7: Select media methods available for recording development of ideas

Lets begin ....

Choose one of the companies below, then answer the questions that follow in a word doc:

Company 1

Nina’s Nails would like a product to promote their business to new and existing customers.  The multimedia product would include information such as company details, products and services available and contact information (you will be given these later.)

The nail bar offers a range of services for hands and feet, including manicure and pedicure at competitive prices. Our target market is mainly women who want to have their nails done every couple of weeks. We have a number of competitors in Sunderland, but we offer “take-away” type service, which means clients can call in at lunchtime or on their way home. We would like to be seen as professional and customer friendly. A new company logo will need to be created and the final design needs to be fit for purpose.

The interactive product will need to use a corporate style, be unique and outstanding. In terms of colour preferences, you can decide this. Whatever interactive media product you create for us it will need to be easy to maintain.

Company 2

Steve’s Sporting Solutions would like a product to promote their business to new and existing customers.  The multimedia product would include information such as company details, products and services available and contact information (you will be given these later.)

The company offers a range of services; their team of talented and professional young staff will come and work at youth clubs and schools; run ‘party packages’ on site of your choice or in their own centres. The target market has been mostly schools in the past but they would like to expand now.  The company would like to be seen as professional, trustworthy and customer friendly.  A new company logo will need to be created and the final design needs to be fit for purpose.

The interactive product will need to use a corporate style, be unique and outstanding. In terms of colour preferences, you can decide this. Whatever interactive media product you create for us it will need to be easy to maintain. 

A few more details about what each company offers to help you decide:

Now answer the following in detail:

Which brief are you choosing and why? 

Answer ...

What exactly is the brief asking you to do?

Answer ...

Possible solutions we could use to create your asset 

NOTE: We are going to create a website as it is the easiest and best solution but here you need to comment on all of the things you could have created that would be suitable, I've given you a list.  Find out what they are (use internet but don't just copy and paste) State + / -

Solution	What it involves	Advantages	Disadvantages
DVD
Interactive Kiosk
App
i-phone, android, i-pad
Augmented Reality
Interactive TV
Website
One of your own?

My conclusions from this research:

From this research I have decided I will create … because …. I rejected ... because ... (go through and explain why website is the best option and why you didn't choose the other.)